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After the latest advice concerning small business insurance rates.

After the latest advice concerning small business insurance rates. Often when you are looking for superior advice about small business insurance rates, you’ll find it difficult separating value packed information from misguided small business insurance rates submissions and proposals so it’s prudent to know how to qualify the information you are often given.

Now we’d like to give you a few tips which we advise you to use when you are trying to find information about small business insurance rates. Bear in mind the guidance we put forward is only relevant to internet information about small business insurance rates. We don’t offer any assistance or guidance if you are receiving information offline.

A great tip to pursue when offered information or advice on a small business insurance rates page would be to confirm the sites ownership. This may show you the people behind the site small business insurance rates credibility The quickest way to work out who owns the small business insurance rates site is to find the ‘about’ page.

All highly regarded sites providing information about small business insurance rates, will almost certainly provide an ‘about’ or ‘contact’ page which will list the owner’s details. The fine points should tell some indication concerning the owner’s requisite knowledge. You can then make a judgement about the vendor’s insight and appreciation, to provide advice to you regarding small business insurance rates.

Press ReleasePromote Your Website in Google Absolutely Free

Free SEO help. The SEO Book helps charities promote their websites in Google, Yahoo!, MSN, and other major search engines. The recently updated number one ranking SEO Book is now available to charities free of charge.

State College, PA July 20, 2004 — Aaron Wall has made his recently revised best selling SEO Book available to charities free of charge.

Hiring a quality search engine optimization firm can often cost thousands and thousands of dollars, which is well beyond the budget of many charities.

Without proper placement in search engines people who want to help your charity may not be able to find you.

The SEO Book is a simple and straightforward guide which helps even the most novice webmaster learn how to promote their website.

“In a field like Internet marketing, where so much nonsense dispensed by self-proclaimed experts passes for decent advice, it is refreshing to find a talent as down-to-earth and unpretentious as Aaron, who just seems to get a kick out of being honest and helping other people avoid the traps and dead ends set by the hype-meisters and snake oil salesmen.”
- Mario Sanchez, “The Internet Digest”

Search engine optimization is a complicated industry filled with confusion and error. Much of the applicable information changes from month to month or year to year and much of the available information on the web is outdated or absolutely incorrect. The SEO Book is published in ebook format so that it is constantly revised to keep current with the ever changing SEO field.

If you are the webmaster of a charity, church, or educational institution feel free to inquire about acquiring your complimentary copy of The SEO Book today at http://www.seobook.com/charities.

In addition you may direct your questions directly to Aaron via email at seobook@gmail.com

About the SEO Book:

SEO Book is a major industry hub of the SEO community. SEO Book is a search engine news blog which offers free SEO tips, SEO news, and a current guide to search engine optimization.

Aaron Wall wrote the SEO Book to help businesses lower the cost of entry into the web and to help charities spread their messages.

For more information about obtaining a complimentary copy of the SEO Book please visit our charities page at http://www.seobook.com/charities. For more information about the SEO Book website visit http://www.seobook.com.

About Aaron Wall:

Aaron Wall is a search engine optimization expert and an internet entrepreneur. His goals on the web are to help businesses effectively market their websites and help charities spread their messages.

He maintains his blog as well as numerous other websites including http://www.search-marketing.info, http://www.blackhatseo.com, and http://www.directoryarchives.com. Aaron is also a moderator at the SearchGuild SEO Forums (http://www.searchguild.com) and at the V7N web development community (http://www.v7n.com).

10 Profitable Reasons To Add A Discussion Board Or Chat Room To Your Web Site

1. You’ll be able to communicate with your visitors. They’ll begin to trust you and get to know you on a more personal level. People will purchase products quicker from somebody they already know and trust.

2. People will revisit your web site to participate on your discussion board or chat room. They will meet other people with similar interests and your web site will become a hang out were they can chat.

3. You can learn important information about your visitors by reading the conversations they have. They may chat about your web site or products. With this information you could learn to market your products more effectively.

4. You could answer the questions your visitors ask in your online communities. You’ll become known as an expert by giving the answers to their questions. This will give you and your business more credibility.

5. You could teach a free online class using your chat room. This will give you an expert status and increase traffic to your web site by offering the free class.

6. When your discussion board or chat room becomes popular, you could sell advertising space on them. This will give you an extra income stream for your web site.

7. You can network with other businesses by having a chat room or discussion board. You could exchange business ideas, leads, advertising, etc.

8. You could allow other web sites who don’t have a discussion board or chat room to use yours. You will get free advertising by allowing them to link to your online community.

9. When you have a discussion board or chat room you can get free advertising by listing them in online community directories. You can also join web rings with similar discussion topics.

10. You can make money by advertising your own products and services on your discussion board or chat room. You could also join other people’s affiliate programs and make commissions advertising them.

Benefits of Integrating Online Chat Software with CRM

Customer Relationship Management (CRM) is a strategy and processes used to learn more about customers’ needs and behaviors in order to develop stronger relationships with them. CRM applications are traditionally developed as client-server software. The proliferation of the Internet and the Web has fueled the rapid growth of Web-based CRM or online CRM applications. Web CRM systems are widely deployed for Web based call center, contact management, trouble ticket, personal information manager and scheduling. As more and more corporations use chat software to provide quality customer support, many CRM vendors have built chat functionality into new generation of Web-based CRM systems.

The first generation of text-based online chat software was developed years before the World Wide Web (WWW) gained its popularity. The new generation of Web-based chat software is much more user-friendly and is powered with audio and video chat.

There’re many benefits to integrate chat software into CRM systems.

1. Many customers have experience in using chat software

New technology is often challenged by user acceptance. Fortunately, online chat has been widely accepted by average Internet users. It is estimated that tens of million of Internet users login to online chat rooms regularly. In free adult chat rooms or free teen chat rooms people talk about anything under the sun – love, pets, music and games.

2. One customer service representative is able to support multiple customers at the same time.

It is common to wait 30 minutes or even more before a customer can talk to a support representative. With chat software, customers have a better chance of instant access to a service representative. One support team member may be able to chat with a few customers at the same time.

3. Chat software can automatically log a support chat session

Call center software is capable of recording support conversations. However, it requires extra cost to convert audio recordings to digital information that a computer can understand and extract valuable information from. Chat software, on the other hand, can be easily configured to automatically log a support chat session.

Seeking the latest and accurate help concerning cars.

When you’re trying to find top-quality advice about cars, you’ll find it difficult extricating the best information from reckless cars submissions and help so it’s prudent to know how to judge the information you are presented with.

Find new & used Cars at CarsDirect.com
New cars, trucks and SUVs are available. Find great deals on used cars too.

Now we would like to offer you some advice which we advise you to use when you are trying to find information about cars. It is important to remember that the wisdom we’re offering you is only pertinent to internet based information concerning cars. Unfortunately we are unable to provide any assistance or guidance for conducting research offline.

Southern Electronics Car Radio and Speedometer Repair
Factory trained technicians can help car owners troubleshoot over the phone. Also repairs car radio and speedometer makes including GM, Ford, Chrysler, and imports.

A good hint to track when you’re presented with information and advice about a cars website is to find out who owns the site. Doing this could reveal the owners cars authority The fastest way to determine who owns the cars website is to look on the ‘about’ page or ‘contact’ page.

Any reputable website providing information regarding cars, will almost certainly provide an ‘about’ webpage which will record the owner’s details. The details should let you know some indication about the website owner’s expertise. This means you can conduct an appraisal about the webmaster’s training and understanding, to offer guidance about cars.

Benefits of Forex Trading

There are many benefits and advantages to trading Forex. Here are just a few
reasons why so many people are choosing this market as a business
opportunity:

1. LEVERAGE: In Forex trading, a small margin deposit can control a much
larger total contract value. Leverage gives the trader the ability to make
extraordinary profits and at the same time keep risk capital to a minimum. Some
Forex firms offer 200 to 1 leverage, which means that a $50 dollar margin
deposit would enable a trader to buy or sell $10,000 worth of currencies.
Similarly, with $500 dollars, one could trade with $100,000 dollars and so on.

2. LIQUIDITY: Because the Forex Market is so large, it is also extremely liquid.
This means that with a click of a mouse you can instantaneously buy and sell at
will. You are never ’stuck’ in a trade. You can even set the online trading
platform to automatically close your position at your desired profit level (limit
order), and/or close a trade if a trade is going against you (stop order).

3. PROFIT IN BOTH ‘RISING’ AND ‘FALLING’ MARKETS: On the stock
markets, you can only make money if shares are rising, but in economic
recession and falling ‘bear’ markets, there is little chance of making big money.
Forex is different. One of the most exciting advantages of FX trading is the ability
to generate profits whether a currency pair is ‘up’ or ‘down’. A trader can profit
by taking a ‘long’ position, (buying the currency pair at one price and selling it
later at a higher price), or a ’short’ position, (selling the currency pair and buying
it back at a lower price). For example, if you think the US dollar will increase in
value vs. the Japanese Yen then you will buy Dollars and sell Yen (go long). If
you think the Yen will increase in value against the Dollar then you will sell
Dollars and buy yen (go short). As long as the trader picks the right direction, a
potential for profit always exists.

4. 24 HRS: From Sunday evening to Friday Afternoon EST the Forex market
never sleeps. This is very desirable for those who want to trade on a part-time
basis, because you can choose when you want to trade–morning, noon or night.

5. FREE ‘DEMO’ ACCOUNTS, NEWS, CHARTS AND ANALYSIS: Most Online
Forex firms offer free ‘Demo’ accounts to practice trading, along with breaking
Forex news and charting services. These are very valuable resources for traders
who would like to hone their trading skills with ‘virtual’ money before opening a
live trading account.

6. ‘MINI’ TRADING: One might think that getting started as a currency trader
would cost a lot of money. The fact is, it doesn’t. Online Forex Firms now offer
‘mini’ trading accounts with a minimum account deposit of only $200-$500 with
no commission trading. This makes Forex much more accessible to the average
individual, without large, start-up capital.

Please visit the author’s other trading sites to learn more about forex trading:

http://www.daytrade-forex.com

http://www.daytradeforex.com

http://www.daytradeforex.com/products.htm

http://www.professionalforextrading.info

http://www.professionalforextradingonline.info

http://www.successtrading2000.com

http://www.successtrading2000.com/forex

http://www.tradecurrency.ca/education.htm

http://www.shortterminvestingsite.com

About the author:
My name is Cynthia Macy and I’ve been trading various markets for over 12 years. I now concentrate on the forex market, as it has several advantages over trading
other markets. If you’d like to learn more about forex trading, visit:

http://www.daytrade-forex.com

Request the ‘Trade of the Week’ to see actual trades using our trading methods and strategies.

Avoiding Home Business Failures

It’s been said that 80% of all small business dies within the first 3 years. And the rest are somehow struggling along with meager revenues. Only a handful is successful. Home based business has an even shorter lifespan. Every enthusiastic home based venture starts out with a big promise, a lot of excitement and enthusiasm.

However at the first signs of trouble or a slow take off the people become panicky. Having been accustomed to regular pay check, when the money does not roll in week after week and the bank balance hits the low digits, there is a sense of panic and the exciting home business gets trashed.

My own experience tells me this happens just when you are through with organizing, setting up and the difficult transition period of reaching out to the customers, you decide to wind up the business in favor of a job.

Now here are a few tips to persevere and make a success of your home business.

Plan in advance your finances for running your family for a minimum period of 6 months.

Plan every aspect of your business – right from creating the product to final shipments – on paper. Don’t leave out anything. This is what is called a business plan. Make it elaborate and group each aspect under a heading and subheading.

Home workers need to set a disciplined work schedule. Having no bosses around or compulsions of commuting may make you take things easy and relaxed. At least for the first 6 month work as if you are in employment and put in the required hours. You can relax and cut down on working hours when you start earning enough.

Don’t procrastinate or put things off for tomorrow. Action is one major ingredient for success. If you need to do something do it today. Do it now.

It is essential to keep your motivation high. Read about the success of other small business and home business owners and learn what they did right. Duplicating someone else who has succeeded makes it easy to succeed yourself.

You may suddenly find yourself alone without the social support of colleagues and friends. Even persons you considered your best friends may avoid you if they feel you are in trouble. That is OK. You get to know who’s who in times of adversity. Learn to depend on yourself than outside support.

Be prepared to take the temporary pain and denials. Robert Kiyosaki of ‘Rich Dad Poor Dad’ fame and his wife slept in their car for a few months and lived in a basement of a friends house for many more months to achieve what they set out – their financial freedom.

Believe in yourself and keep going even if the going gets tough. The rewards far outweigh the pains and temporary sufferings. Remember the darkest hour is just before the dawn breaks out and sun rises.

The 411 on Natural Colic Remedies

Any parent whose baby has suffered from colic can tell you that colic is one of the most excruciating experiences ever imaginable. Nothing is worse than seeing one’s baby in pain and not being able to help take it away. Finding relief for colic quickly becomes a top priority. There are many different colic remedies that may come to the rescue for your particular baby. Each baby is unique and may only respond to some or a combination of colic remedies. Unfortunately, parents may have to use the old trial and error method to determine which provide the greatest amount of relief for their little colic sufferer. One thing is certain, the days of waiting it out are long gone for those determined to find an answer. There is no need to suffer needlessly along with baby. If you have tried all proper feeding and burping techniques and baby is still crying, try the following list of the most effective remedies available:

1 Music / Sound – Traditional lullabies, classical music composed for infants and heartbeat/womb CDs are very popular external remedies that relax many babies suffering from colic. You can find some particularly good ones at the Slumber Sounds web site. Some parents have had great success by placing baby in car seat on top of running dishwasher, washing machine, dryer or near running vacuum cleaner. A gentle shhhhhhhing sound in the ear can work magic, as can soft whispers and humming or singing.

2 Diet – Bottle fed babies with colic may show improvement if switched to a different formula, such as soy. The mothers of breastfed babies may have to pay close attention to their own diet to make sure that babies are not having negative reactions to certain foods. Try eliminating the following common culprits one at a time for a week to see if there are any signs of improvement for baby: dairy, caffeine, chocolate and gas-producing foods such as broccoli, cauliflower, cabbage, onions, peppers, melons, tomatoes, citrus fruits, beans and peanuts.

3 Gripe Water – Be sure to check the ingredients before buying a gripe water. Many claim to be natural but include artificial ingredients and preservatives. Colicky infants’ digestive systems certainly do not need any of these potential irritants. Some gripe waters are not very helpful. There is a new, very effective and safe gripe water on the market, which you can purchase online at http://www.coliccalm.com

4 Warm Aromatherapy Bath / Massage – Add a few drops of lavender to a warm bath and follow with the soothing touch of massage. Focus massage on the tummy area to relieve painful trapped gas. You can research baby massage techniques on the web or pick up a book on the subject. A good one to try is The Practical Art of Baby Massage by Peter Walker. You can buy lovely lavender, chamomile and fennel massage oils specifically designed for baby massage on the Web. There is also a popular baby massage tool called Snukkles which may work well for you.

5 Swaddling – Babies are often soothed when swaddled or held close to a parents chest and heartbeat since they are reminiscent of the comfort and safety of the womb. Newborn babies are soothed in nurseries with swaddling. Techniques on folding soft, stretchy blankets are easy to learn. Find instructions and diagrams online or pick up a book/ magazine on the topic. A good ready-made wrap to try is SwaddleMe. It is easy to find on the Web.

6 Motion – Walking, rocking and movement are very comforting to most infants. The good old rocking chair may be all it takes. Some parents have been known to push stroller or drive around in car until baby falls asleep. Try putting baby in an infant chest carrier or sling so that your hands can be free. Walk with baby facing down across arm with hand under abdomen, applying gentle pressure. This position is often referred to as the colic hold. Many babies like to be outdoors. Almost all babies love swings. Try a combination of the above to see what helps soothe baby the best.

Baby Shower Hostess Etiquette

Does baby shower hostess etiquette allow for gift suggestions, if yes, how? Here you will find numerous ways how the baby shower host can provide the baby shower gift suggestions to everyone invited in a most systematic way.

Although, gift giving is something very personal based upon the individual liking and disliking along with the affordability. But these days baby showers are becoming more trendy and generally geared towards convenience and suitability.

These days people are more understanding. Most of the time they are willing to give suitable gifts (that can be utilized by the recipient). Theme parties are invading the
old den of great traditions. Now the baby shower guests can be given gift ideas by the hostess according to proper baby shower hostess etiquette.

There is nothing wrong with giving gift suggestions according to proper baby shower hostess etiquette, provided everything is done in a systematic manner. If you are giving a long distance baby shower, then instead of attending these parties physically, people are able to send their wishes and baby shower gifts online too.

Obviously, your baby shower hosting duties can include providing gift suggestions to the baby shower guests. It is useful, especially if it is a long distance baby shower. Knowing the type of gift, baby shower guests would find it more convenient to send the suggested baby shower gifts.

But remember, if you are providing the gift suggestions, then you need to stick to the main party theme, if you have any. The baby shower guests would be thankful to you, for your baby shower hostess etiquette, and they will welcome your suggestions.

Before you send out baby shower invitations, find out the guest of honor’s gift preferences. In many cases it is advisable to consult the mom-to-be and her other family members regarding their specific needs for proper baby shower hostess etiquette. Like what would be the most suitable gifts for the baby. Just in case someone contacts you to ask what the new baby needs.

Gift suggestions become more important for the subsequent showers as mom already may have some of the items. Remember the stores at which the new mom is registered. Then keep a list of baby shower gift ideas that coordinate with the baby shower theme.

For guests planning to give baby clothes, suggest sizes other than just newborn to three-months (the size of many babies’ wardrobes shrinks at six months!).

Also be prepared to host or delegate a gift pool for those who want to contribute to a larger gift for the baby.

Best idea is to include a sheet with each baby shower invitation that lists the vital information like name, telephone number, customer id, location of the store etc. This way the baby shower gift reaches the right hands at the right time.

However, in case mom is not registered, include a note in the baby shower invitation that if gift ideas are wanted you can contact the following person. You could also include your telephone number and email address.

So, if you are following proper baby shower hostess etiquette, then it would be much appreciated if you can provide gift ideas to the baby shower guests well in advance. This can be done in different ways, depending on what are more comfortable with.

A second mailing of gift ideas or
registry cards can follow the baby shower invitations, or baby shower guests can call you with questions. Gift ideas are not generally given with baby shower invitations. Although baby registry cards or information are common. Again, it depends on how intimate the group of baby shower guests are.

Like in certain groups you can inform them using just a simple phone call. The key here is to know what the mom-to-be needs and wants. Then to be able to get that information out to the baby shower guests to make it easier for everyone.

Definitely, baby shower hostess etiquette provides that you want to help the mom-to-be and wish to share her happiness in the best possible manner. While the mom-to-be awaits the arrival of her new baby, the baby shower is a great diversion and honors her as her pregnancy comes to an end.

Organization is the key to an entertaining, successful baby shower. And knowing how to plan this special event can help make it fun for everyone involved.

Planning a baby shower should be fun for the baby shower hostess, not a chore. Be sure to give yourself plenty of time to organize this special event.

Most importantly, remember that your positive attitude and caring spirit while baby shower hosting will set the stage for a memorable shower for your honored guest. If you feel short of ideas then discuss, discuss and discuss with your friends. A little homework will pay you in multifolds.

Last but not the least, baby shower hostess etiquette means thay you know that selecting a baby shower gift is a very personal thing. Only you will know mom-to-be better to decide on what is the right gift for her. Try to think about what interests
them. Or maybe a luxury item or experience they would like but would never buy for themselves.

Choosing a suitable baby shower gift will also depend on your individual budget, willingness to give and how much you can afford at the time.

Whenever you get responsibility to suggest gift suggestions always be moderate and be practical (put yourself in the shoes of others to understand them). It should be something that suits everyone involved.

EFFICACY AND PROFITABILITY IN COMMERCIAL AVIATION

EFFICACY, EFFICIENCY AND PROFITABILITY IN AVIATION
BUSINESS

“How to” determine the efficiency and profitability in
a projected aviation business, is in fact a
challenging work requiring several steps of rational
and logical reasoning.
I hereby would like to put forward some guidelines for
you to be taken into account, as a very first step of
an aviation entrepreneur.

1. The factors effecting efficacy, efficiency and
profitability in commercial aviation:

a. Human factor : The spirit of aviation,
attitude, interest and loyalty of employees are of
utmost importance.
Start with selecting the proper employees among the
applicants consistent with the projected standarts and
conditions of the aviation business.
The employees are able to boost your business or vice
versa.
Select your initial management team carefully, among
the well-known, intelligent and honest persons having
the capacity of leadership as well.
Most of the time, honesty tends to be bilateral.
Remember, human have a sense of propriety and
rightness that’s called “conscience”.
b. Environmental factors: Consider the;
I ) meteorological factors and climatic
conditions of projected hubs and destinations,
II) tourist industry cross effects on
scheduling of projected destinations and timetables.
III) take into account the well-known
historical and/or resort values of projected locations
of your intended area of flight operations.
c. Facilities and air assets:
Consider the;
I) Types of air assets: Types, quality,
speed, range ,roominess and comfort of aviation assets
(airplanes, jetliners, commercial jets, helicopters
etc.) in accordance with the projected aviation
business and financial resources.

II) Performance and management of Ground
operations.
Set forth the standarts for efficient ground
operations to support and soar your projected aviation
business. Again, the initial selection for the right
guys to be suited in the teams of management and
operations is of utmost importance.

III) Quality of ATC control facilities of
projected operations area.
Undoubtedly, thanks to the preceding leadership of
Europe and North America, throughout most of the
continents in today’s world, up-to-date and
well sophisticated ATC services are enjoyed by the
world aviators.

Nevertheless, in addition to the difficulties
encountered over the underdeveloped
air-route sections of the world, the total increased
and almost congested volume of today’s air traffic
around the world, decreases the chances for direct
route availability, as well as the chances for
reaching the company flight plan cruise altitudes.

Any increased ground mile and/or any decreased flight
altitude, increases fuel burn, as well as cross
financial burdens of aviation companies, and pollute
the world, damage the ozone layer and contribute the
greenhouse effect.

IV) Spirits, attitudes and performances of
flight crew (Commanders, i.e. captains in charge,
co-captains, first officers, i.e. co-pilots) and
flight attendants (cabin crew).

V) Quality and efficacy of training facilities
for flight crew, flight attendants, ground operations
and technical personnel.

VI) Quality and efficacy of maintenance
facilities and personnel.

VII) Catering, servicing and additional inputs to
the projected efficiency of commercial aviation
business.

2. Determining the level of efficiency and the cost
index desired:

To set forth a harmonious cost index; “flight and
ground safety, speed, time, cost, financial sources
available” must be taken into account.

There is one condition unforgettable here;
Never forget! ; “the speed” is the core (heart) of
“aviation business”,
nevertheless “flight safety” precedes.

3. Possible difficulties and/or obstacles to be
encountered on the quest of desired efficiency.

Consider the;
a. Unexpected crisis/crises, significant events or
radical changes of status quo, unstable or crucial
times or state of affairs in the regions of operations
area or in the world theatre (as in September the 11th
2001 attack to WTC/NY).

b. Expected or unexpected financial crises in the
Country/ies where the entrepreneur/s is/are based.(as
in the global recession of 2000-2001-….)

c. Future problems those may arise due to
mismanagement, mishandling of company personnel and
assets and possible recovery plans thereof.

d. Fluctuations in the worldwide and regional fuel
prices.
Unexpected hikes due to political crises.

e. Taxes and other burdens.

f. Possible future unfortunate
accidents/incidents/unlawful interference occurences
in your aviation business and mitigating the effects
therefrom.

4.Proceeding to the targeted efficiency.

Having considered all of the above mentioned
particulars, you can proceed to your targeted
efficiency in your business, with your well selected;
flight, cabin and ground crew, maintenance personnel
and again well selected, honest, loyal and in-focus
management personnel.

There is a simple but important point that you should
remember as the heart of aviation business;
“have your personnel believe to the honesty and
neutrality of your selected management team to support
them”.
I would even suggest you, in the proper upcoming
phases of your ongoing business and if you feel
comfortable, to let your personnel select their own
management team with elections or polls. Than believe
me every personnel from top to buttom shall be careful
about every single actions of behavior, flight
maneuver, speech, attitude whatever you name it, that
would cost a penny more to their company’s aviation
business.
Remember; “aviation, is expensive and costly. However,
careful attentions to simple details, attentive
approaches and attitudes, shall sum up big gains”.

Indeed, life is hiddens in details. Simple motivation
details provided to your aviation personnel come
bounce back as in two-fold gains. Believe me and try
this out. You won’t regret.

In the quest for targeted efficiency, another very
imported point is the deligation of the power of the
management.

“Deligate your power, but still stay centralized.”
This means; deligate your power of management on
flight and ground operations, maintenance etc.
Keep them very well coordinated under the superior
management of one very well selected chief executive
officer.
As the president you shall be always at the top with
your board. Monitor and check the performance of your
business. Regular or irregular checks shall work-out
fine. Arrange, re-arrange your team when necessary.

Think about this: “Flying the aircraft efficiently and
in harmony” is the main and ultimate reason of your
business. Then, why not to select the top executive
officer under your CEO among your seasoned pilots as
the CEOTAO (Chief Executive Officer of Total Aviation
Operations) to manage and control your total aviation
activities in one hand.
While your CEO and/or the chief of board, should
preferably be an expert of management and/or finance.

Well, as far as the possible designs and schemas of
projected aviation organizations are concerned, those
can be the topic of another article.

Autoresponders Generate Online Profits

If you ask online marketer how to convert website visitors into buyers, most will give you the same answer: the sales are in the follow-up.

It’s much more than just increasing your traffic volume. After all, most of your visitors won’t decide to purchase your products or your services when they first visit your website. But that’s not to say that they won’t be interested in your offer tomorrow or next week, or that they won’t be interested in future offers.

Therefore, it is necessary to get your visitor’s email addresses so that you can inform them of current and upcoming offers. You do this by using an opt-in system that invites them to subscribe to your mailing list. By gathering their names and email addresses, with their permission of course, you are now able to contact them periodically with information, usually by sending them an ezine as well as an occasional freebie.

There are no problems as long as you’re only dealing with ten or twenty subscribers, as you could just email them individually. However, such numbers aren’t going to make you many sales. You should aim for a mailing list that could reach into the thousands. That number of subscribers would make it difficult for you to prepare individual emails for each name on your list.

The basis of an ideal mailing list, therefore, is an effective autoresponder system that provides the power and flexibility to email your subscribers in a timely and efficient manner.

A mailing list of considerable size powered by a good autoresponder system consistently provides earnings for many Internet marketers. A lot of online businessmen make significant profits from their mailing lists alone.

Okay, but what is an autoresponder system? An autoresponder system is like a digital secretary. It takes care of your subscribers by providing an opt-in system that allows visitors to subscribe to your mailing list. An autoresponder system also takes care of the sending of emails to your subscriber base.

You can prepare your messages in advance, program them into the autoresponder, and preset the intervals by which the messages are delivered. You can even separate your subscribers into various groups. You could have a group for those who have not yet placed an order, for example. You could have another grouping for those who have already made a purchase. This allows you to use two different marketing approaches in dealing with each of the groups.

A good autoresponder system can help you build trust in your products or services. With a good autoresponder, you can also provide an efficient technical support program. If your subscribers email you a question about one of your products, for example, you could preset the autoresponder to reply with a general FAQ to send them the information.

Not all autoresponders are designed the same and much care should be taken in choosing the right one for your particular needs. Here are some questions you should ask before you decide on a particular autoresponder service:

* How many accounts can you create? Some business plans might
require that you have different accounts for different products.

* How many lists can you build? There are also some business plans where you might need different lists for different groups of subscribers.

* How many follow-up messages can you preset? Do you need a lot of follow-up messages or do you know yet? Quite a few autoresponder services provide for unllimited follow-ups.

* How many subscribers can the system hold? And also, how many subscribers can the system respond to?

* How much customization is allowed? You need to be able to personalize your email messages with each subscriber’s name and other customizable information.

* How does the system gather subscriber information? The process should be simple and convenient; otherwise, the visitor will not subscribe.

* Will you be able to send your messages in html and text formats? Most autoresponder services allow both formats.

* Will you be able to track your subscribers for the purpose of target marketing? This my or may not be important to you.

* Is the scheduling system fully automated and flexible enough for your current and future needs?

* Is the autoresponder easy to use? Do they have a demo area so that you can try it out?

Now, does the autoresponder service you are considering provide answers to all of the above questions? If so and if it is offered at a reasonable price, then you should grab the deal as soon as you can.

Remember, if you’re running an online business, a good autoresponder should be one of your primary investments. It could be the key to an excellent conversion rate, more sales and more profits.

Creative Ideas To Profit With Autoresponders

An interested visitor who has been strolling through your
site has finally come to just what she is looking for and
is about to make a purchase. It’s a sunny afternoon, and
her cat, who happens to be sitting on the moss under the
visitor’s large fifty-year-old snow-rose bonsai tree,
suddenly jumps down, and the priceless tree topples over.

In the blink of an eye, your visitor exits your site, and
your sale is dust – unless you have had the foresight to
utilize an autoresponder that has captured her email
address. If you have installed an autoresponder, you can
then follow-up with her, and in all probability, make the
sale when the poor woman has finished repotting her
precious bonsai.

Autoresponders are remarkable, versatile programs that do
so much more than just automatically answer your email.
Here are a few ideas that will help you to creatively and
productively use your autoresponder to transform the casual
visitor into a profitable customer. Use your autoresponder
to:

1. Publish a newsletter. Certain quality autoresponders
will manage subscriptions and follow-up with interested
prospects. Your newsletter can keep your visitors informed
about your services or products, while building your
reputation as a credible expert in your particular
business.

2. Publish a newsletter only for your affiliates. Inform
them of current sales you are running and of promotional
material that your affiliates can use themselves to
increase their commissions. Include tips, advice, and
techniques that your affiliates can use to successfully go
out and promote your business.

3. Write reviews. Cover books, software, music, e-books,
movies, etc., and put each review in an autoresponder.
Review your affiliate programs, using a link to your
affiliate’s page in your autoresponder.

4. Distribute your articles. Writing and distributing
targeted articles is a powerful tool to build your business
credibility, bring traffic to your site, and increase your
sales potential. If your articles contain valuable
information, many editors will print what is known as a
resource box for you. A resource box contains your bio and
a brief description of your service or product. It can also
contain your autoresponder address. Let’s say you’ve
written fifty articles. Put them on separate autoresponder
accounts and create a master list that contains the titles
of each article, the autoresponder address, and a brief
abstract. Then promote your master list. Additionally,
include your publishing guidelines so your affiliates can
add their articles to your list, increasing the number of
writers who are represented in your article list.

5. Create mailing lists. Inform subscribers to your
articles when you’ve written new ones that they may want to
publish in their own newsletter or website.

6. Automate your sales process. Use an ad to insure
repeated exposure of your message, which has been proven to
effectively increase sales. In your ad, put your
autoresponder address where a visitor will be exposed to
numerous marketing materials. This multiplies the chances
of converting visitors into customers. For example, if
you’re selling a particular product, put testimonials about
how spectacular it is on your autoresponder, and add a
detailed, enticing description of your product.

7. Distribute advertising. Let’s say you sell advertising
on your website or in your newsletter or e-zine. Set your
autoresponder to send the information about rates and how
to place an ad automatically to all prospects’ email
addresses. Then have your autoresponder follow-up. It can
also send notification of any special deals you are
currently offering.

8. Distribute an email course. Each day, have your
autoresponder send out another lesson. Just be sure that
each lesson has quality content – not a sales pitch. Your
content will do the selling for you, and will do it much
more effectively. You can include tips centered on a
different topic for each lesson, illustrating how your
product will benefit the reader. Include the tangible
benefits the visitor will reap by purchasing your product.
Make sure to include a paragraph or two at the end of each
lesson enticing your prospect to consider making a
purchase.

9. Automate a reminder about your service or product after
a visitor has completed your course. This will increase the
possibility of sales from visitors who have taken your
course but are dragging their feet about actually making a
purchase. You can also use these reminders to promote new
products or services, and the products and services of your
affiliate programs.

10. Distribute free reports. This gives your visitor an
idea of the type of information you can provide and the
quality of your product or service. Make sure these reports
are not sales letters or you will more than likely lose a
potential customer than gain a sale.

11. Create trivia quizzes on your site and place the
answers in an autoresponder. Your visitor will then be
motivated to request your autoresponder, and you will have
a record of the visitors’ email addresses who took your
quiz. Or create a contest and have any visitors that enter
send their responses to your autoresponder. Your
autoresponder can be set-up to send them a confirmation of
their entry.

12. Offer a trial version of your product. Give your
prospects a sample of your ebook, course, software,
membership, etc. People who are exposed to a little taste
often end up wanting the whole pie. You can also capture
their email addresses when you offer them a free trial from
your website. Set up your autoresponder to give
instructions on how to obtain their free trial, and then
make sure to follow-up to try and close the sale.

13. Link to hidden pages on your autoresponder. For
example, a hidden page could be your affiliate page that
contains graphics, promotional articles, and text links
that interested affiliates can make use of. Inform visitors
that they may have free access to your affiliate page by
simply requesting your autoresponder. You will then gather
a list of visitors who may be interested in becoming your
affiliates.

14. Use an autoresponder on your order page. Post a request
form for visitors to be notified of special offers or
discounts in the future. This creates a very effective
mailing list that contains the names of people who are
already your customers.

15. Put your links page on your autoresponder. It should
contain up to fifty links that would be of particular
interest to your visitors. Make sure to add your own
promotional copy at the top or bottom of this page.

Now that you have proof that autoresponders can be used
creatively, see if you can come up with some brilliant
ideas of your own!

Autoresponder marketing strategy. Confirmation email.

There are a number of different ways you can use autoresponders
to market to your visitors

One of them – confirmation emails

Using autoresponders to send instant confirmation emails to your
Customers and subscribes after they have made a purchase or signed
up for your newsletter is a great way to provide people with an
additional level to customers service

Autoresponders also free you from having to manually send out
confirmations – giving your time to focus on more profitable areas
of your business. But you also know that these confirmation
autoresponders ar a great marketing opportunity

Because instant confirmation do a lot to boost the credibility of
your company, they are the perfect place for a marketing message.
You`ve responded immediately to your customer`s request , letting
them now that yours is a reliable , professional company. Why not
take advantage of that by offering them a specia price on one of
your best-selling products ?

Suppose you own a web site that sells cycling equipment. Of course ,
you offer a free weekly newsletter packed with tons of great
cycling tips. Every time someone signs up for your newsletter , they
receive an instant autoresponder thanking them and confirming
their subscription.

Once you`ve seen for yourself how autoresponders can boost your
profits , you`ll be working them into just about every aspect of your business.
Here`s one example of how can use a network of autoresponders to
capture sales like wound`t believe.

Step 1 A visitor come sto your site and decides to sing up
to your free newsletter or free report.

Step 2 That visitors is instantly sent a confirmation e-mail
via autoresponder thanking them for their subscription .
This e-mail also includes a discount offer on one of
your best-selling product.

Step 3 The subscribes orders your product. This purchase triggers
another autoresponder , which
contains an offer for an add-on o the product their just bought.

Step 4 They decided to purchase the add-on , which triggers another autoresponder.

Step 5 And so on …….

Can you believe that this process is 100% automatic? Once you`ve
written to autoresponders,you can literally forget about them and just
start watching the sales roll on. With almost no effort on your part,
you`ve turned a casual visitors to your site into a repeat customers.
And you barely had to lift a finger.

And don`t limit yourself to just placing marketing messages in
your confirmation messages.You can ( and should) advertise your product
and services just about every time you send a message to yourcustomers
and subscribes.Remember , once you`ve put an advertising message into
your autoresponders , your sales will be generaye automatically.

11 Creative Ways You Can Use Autoresponders

1. Pick 4 or more articles you’ve written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go.

2. If you have a page for related links, create a related links file and put it on autoresponder. This can be a one-page e-mail containing 15-50 links that are of interest to your visitors. Put your own promotional texts or blurbs at the top, middle and bottom of the e-mail.

3. Create a fun or trivia quiz, put it up on your site and put the answers in an autoresponder that your visitors can request. This way, you’ll know the people who took your quiz.

4. Write reviews of books, music, e-books, sites, software or anything you can think of and put each review (or related reviews) in an autoresponder. If what you are reviewing have affiliate programs, use your affiliate links in the autoresponder.

5. Run a contest on your site or e-zine, then have your visitors or subscribers send their responses to your autoresponder. This way, you won’t have to worry about manually sending them a confirmation receipt.

6. Create a frequently updated autoresponder and let your visitors and/or subscribers know about it. You can put in weekly tips or links to useful resources in the autoresponder and a reminder to the people who request it that you update it every week or on a regular basis (e.g. tell them to request for the same autoresponder again a week from now). You can use this method instead of using autoresponders with limited follow up messages.

7. If you’ve written 20 or more articles and you have them on separate autoresponder accounts, create a master list for your articles. In this master list, list the titles of your articles, their autoresponder addresses and their short descriptions. You can then just promote this master list.

8. Put excerpts or free chapters of your e-book, book or paid e-mail courses in an autoresponder series, then include your follow up sales letters at the end.

9. If you’re selling your own products, put your testimonials on autoresponder, along with the description of your products, an excerpt or a free chapter. This will increase your credibility.

10. Keep track of people who download your free e-book, e-report, or free software by putting their download links in an autoresponder. When you promote your free product, you can just promote the autoresponder address.

11. Put links to your hidden pages on autoresponder. A hidden page could be the affiliate page where you have all the graphics, text links, promotional articles that interested affiliates can use. Let people know they can have free access to your affiliate page by requesting the autoresponder. This way, you can have a list of people who are interested in becoming your affiliates.

Parts Train Expands Facility to serve your Auto Parts needs

Parts Train continues to position itself as the leading source of high quality auto parts for almost all makes, domestic or import. Parts Train is the nation’s leading internet direct marketer of automotive aftermarket collision replacement parts and accessories. It has provided excellent auto parts to repair shops, auto mechanics, and installation outlets, even to do-it-yourself consumers. Parts Train maintains a very comprehensive catalogue of parts and accessories in its modern and complete facilities. Recently, to serve further the needs of its growing consumer base, Parts Train has expanded its facility by 40,000 square feet. This state-of-the-art facility will accommodate the company’s continually growing parts supply and employee base.

With over 12 million visitors annually, Parts Train is fast becoming the industry leader when it comes to internet direct marketing of quality auto parts. Parts Train carries over 26,000 part numbers representing over 75,000 unique product applications by vehicle make, model and year. In addition, Parts Train, powered by usautoparts.com continues to record high website traffic in the past few months. Parts Train has also experienced impressive growth in the past year, outpacing the industry’s overall performance. All these positive developments have spurred the company to expand its facilities to improve and streamline its service for the satisfaction of its growing consumer base.

Parts Train has a wide array of automotive replacement parts that are sourced from the most trusted and recognized auto parts manufacturers and suppliers in the industry with ISO-9001 and ISO-9002 certification and more. From Acura to Volvo, Parts Train has the right part for you at just the right price you can absolutely afford. Parts Train has the most extensive catalog of Ford Parts such as Ford Mustang Parts, Ford Ranger Parts, Ford F150 Parts, Ford Focus Parts and others. Every Ford Part that Parts Train offers is guaranteed to be of excellent quality and dependability. You can check out Parts Train’s extensive Ford Parts catalog at http://www.partstrain.com/ShopByVehicle/FORD. Here you can browse through Parts Train’s easy to use online store and have your Ford Part purchase delivered to your address. Indeed, Parts Train is your reliable and dependable auto parts supplier with competitive prices and excellent professional service.

Your Quick And Easy Guide To Car Maintenance

Cars are like electric lights. We often don’t appreciate them until they go on the blink. Regular maintenance checks and simple service can greatly reduce the cost of car ownership and keep you a much happier traveler!

Don’t let the thought of car maintenance intimidate you. There are actually several car maintenance tips you can do – even if you’re totally mechanically-challenged!

For instance, you’ll want to keep your windshield washer fluid reservoir full. This involves screwing off the cap and pouring windshield wiper fluid in the right spot. You can quickly check the fluid levels when filling up at the gas station.

While you’ve got the windshield washer fluid out, pour some on a rag and clean the bug guts, etc. off the wiper blades.

If you see any colored fluid leaking from your car, get it serviced immediately.

If you smell any peculiar odor coming from your car, take it to the nearest service station. Odors mean something inappropriate is going on under the hood of your car!

Every fall, go ahead and replace your wiper blades. You need new ones once a year – might as well get them before winter sets in and you’re wiping away that ice and sleet!

Be sure all your lights are clean and working, including brake lights, turn signals and emergency flashers. You can perform this quick check while filling up your gas tank.

Check your tires once a month – give a look over for cuts, bulges, or nails or other foreign objects sticking out.

Take your car to your friendly serviceman once a month and have the pressure in your tires checked. This service should cost you less than five bucks, if anything.

Every three months have your oil and oil filter changed. Many times an inspection is done during the oil change. It’s worth it to pay a little extra if you have to and have this done. Ask to have your battery checked, too.

Have your air filter changed when it gets dirty. You can ask the folks who change your oil to check the air filter. They’re happy to change it for you.

No matter how non-car savvy you may have felt in the past, finding that you can do some simple maintenance checks puts you in the driver’s seat. You’re likely to discover in advance if your car has a problem that should be taken care of immediately.

How To Rake In the Sales From Your Loyal Opt-In Subscribers for Free

If you’re anything like me, you’ve probably heard it a thousand times before, stored it in the back of your memory bank, and haven’t had the desire to go back there to get it. Well, now’s the time to start acting on what I like to call “The Undiscovered Gold Mine.” What I’m talking about is the marketing power of an opt-in email list.
But what is the most compelling offer to truly get your visitors to opt-in?
Without a doubt…a Free Newsletter is your best bet!
In this lesson, we’ll dive deep into the importance of a well-written newsletter, its impressive money-making potential, and the art of writing a profitable newsletter that your subscribers will eat up like candy!
Email marketing is a blessing for small business owners. An effective, targeted email-marketing campaign can drive traffic to your site, get your name in front of qualified prospects and turn leads into sales – for much less than what you’d spend on a traditional direct-marketing campaign. Once you have developed your email list, how do you turn those devoted subscribers into sales? No matter what strategies you used to get your subscribers to opt-in on your emailing list, many of them are already pre-sold to your product. Now, you just have to close the deal.
In this lesson, I’m going to show you why your site needs a newsletter and how to maximize your sales by using this powerful incentive. Offering a free newsletter is the best way to collect loyal subscribers who are actively looking for answers to their problems. If you offer to provide potential subscribers with information they need, they’ll be glad to subscribe to your newsletter. But obviously the secret is out, and most online businesses are taking full advantage of the powerful capabilities of this marketing tool. And as a result, there has been a mass of newsletters on the Internet full of nonsense and spam – leaving Internet visitors with a wary concern about handing over their email addresses to just anyone.
This doesn’t, however, mean that you shouldn’t start your own newsletter. And it doesn’t mean that you’ve missed the boat. All it means is that you are going to have to work at providing your subscribers with quality information that they deem worthy enough to entrust their email address with you. Not a problem! Just create a newsletter that people read faithfully, that is considered to be a reliable source of quality information, and that attracts a consistent number of opt-in subscribers.
The best part about newsletters is that you can produce them with little to no cost at all! Of course you can hire a ghost writer to compose your newsletter, but the best way to truly acquire a lasting relationship with your customer is by simply “talking” to them.
Nowadays, it’s easy to get away with informal conversations with someone you don’t know all that well. In fact, many people actually feel more comfortable with the fact that you’re talking to them like a friend. Don’t underestimate the power of this kind of relationship!
If you are communicating on a regular basis with your subscribers, giving them valuable information, and allowing them to get to know and trust you, you shouldn’t be too surprised about how many of them will actually become devoted customers. Email newsletters are one of the great bargains in marketing. They keep your company in front of your customers on a regular basis for very little cost.
Newsletters aren’t right for every audience – I wouldn’t recommend them if you’re targeting the local B-I-N-G-O crowd – but if you’re in the web hosting business, there’s a good chance that 100% of your customers and prospects use email, making newsletters a great tool!
Email newsletters are proven to increase sales, if used properly. It has been reported by rigorous research and testing that up to 50% in sales can be generated from newsletter auto-responder follow-ups! And I’m sure you’ll also be glad to hear that if used properly, up to 10% of opt-in subscribers will purchase the product being sold. In case you didn’t get that – it’s been reported that…
10 people out of every 100 subscribers will buy!
That’s enough to make me want to send out newsletters! But there are a few things that you have to be cautious of when preparing your newsletter. If you want to rake in the ALL of the financial benefits possible, you need to follow the tips below. Trust me, there’s an art to creating a thriving, profitable newsletter.
There’s no doubt about it – a free newsletter is your best source of generating a list of subscribers you can send promotions to in the future! But how should you go about delivering your message to your potential customers without coming off as a huge advertisement billboard? Because so many of us are already overwhelmed by the daily flood of email, your newsletter will need to be much more than just ads for your products. Including informative articles, interviews, or other information may help entice your subscribers to actually open and read your newsletter. Light “plugs” in the body of your newsletter aren’t a bad idea, but remember that your subscribers are looking for quality information – not a salesletter…that’s what your webpage is for.
To increase your sales and get the most out of your newsletter, we highly recommend following the tips listed below…

§ Registering New Subscribers
When asking visitors to sign up, ask only for the information you need – perhaps just the email address. Remember, that every additional bit of info you collect is another deterrent to customer signup. People don’t like to give away their private information, so don’t ask for anything more than what is needed.
Make it easy for subscribers to share your newsletter with others. They can simply forward the message, of course, but if you include an explicit send-to-a-friend link you are giving your customers and subscribers a gentle “nudge” to recommend your material to their friends and colleagues.
§ Check out your competition
Every business has competition. Find out what they are doing by researching their product or service. Sign up for their newsletters, and then make yours better than theirs. What could you do better? Is there a gap in their service you can fill?
§ Content
The first thing I want to tell you is that “Newsletters must be simple.” You do not want to be the next “delete” button in your subscribers email account. People get a lot of email. They don’t have time to read a lot of text. Newsletters must be designed to facilitate scanning, but then again you want to give them the opportunity to get a “full dose” of what you have to offer. So the best recommendation is to provide links like “Click Here for the Full Report”, or “Discover the Answers To Your Problem by Clicking Here”.
Above all, deliver content with real value. We’re all flooded by email, and if your users don’t perceive your newsletter to be worthwhile, they’ll just delete it and move to the next message in their inbox. That’s why it’s important to track your click-through rates: they’re proof that your messages are being read – not just your message views. Also, if you have a newsletter that covers a ton of topics and starts to get too long, be sure break it into separate newsletters.
§ Write a Good Subject Line
Writing good subject lines is especially important, both to encourage users to open the newsletter, and to distinguish the newsletter from spam. I recommend including some actual content from the individual newsletter in each subject line, even though it’s a difficult job to write good within the 50-60 character limit that is imposed by many email services.
§ HTML or plain text?
It’s really a matter of what you think will most appeal to your readers. There really hasn’t been much difference as far as which one sells the best. It truly depends on your target audience. So if in doubt, offer two lists: one in plain text and the other in HTML. Then let your subscribers decide which one they want to receive.
§ Let’s Make a Profit! Selling to Your Audience
Many people try and sell their product or service directly from their emails. However this is really the job of your web site, not your newsletter. The purpose of your email campaigns should be purely to get people to click to your web site. Two of the most successful ways to do this are
a) A “Single-Topic” Article in Your Newsletter
Create a single article that describes a common problem that your product solves. BUT, don’t necessarily mention your product in the article but do point out some of the things to be considered when choosing a solution. Close your article by simply saying something like “To read more about this problem and discover our Tried-and-True solution – Click Here”. This link should then direct your opt-in subscribers to you product sales page at which point the user is already thinking about the problem and what to look for in a solution. Then, they discover your product, which just happens to solve their problem. Viola!
b) A Series of Articles in Your Newsletter
In each issue of your newsletter, focus on one particular problem that your product solves. But again, don’t necessarily mention your product – simply talk about some of the things to be considered when choosing a solution. Dedicate the whole issue to describing this problem and what to look for in a solution. At the end of each issue point them in the direction of your product’s sales pages. Again by the time they hit your web pages they will be primed and ready to learn how your product solves their problem.
Then, in your next newsletter series, you can incorporate a “new” problem that your product also solves. Get the picture? It’s a great strategy once you get the hang of it.

Never send your newsletter to anyone who hasn’t specifically requested to receive it. Remember, new anti-spam regulations require every marketing email to include an opt-out condition and a valid physical address.
Email newsletters are a blessing to small businesses. They are a great way to generate a credible relationship with your customer, drive subscribers to your site, create demand for your product, and thus skyrocket your sales!
Establishing your credibility is the key to making your product or service attractive to potential customers. But once you’ve done that, your loyal subscribers will WANT to know more about what you have to say. They’ll be extremely receptive to your offers. The most valuable customer is the one you already have – right there in your email list.
Be sure to check out the next lesson. You’ll be amazed at how easy it is to boost your opt-in mailing list by up to 10 times!

Create Your Own Download Links

One of the great features of working with the web is the ability to download a file by clicking on a link. As most earthlings know, a link is most frequently visible as blue underlined text displayed on a website, or on an HTML email. Links can also be presented as hot spots on an image, or a button which can be clicked.

Sometimes when we click on links, we are magically transported to a new web page. Behind the scenes, we are actually receiving new files from a web server, and our browser software is “rendering” the files on our screen according to instructions contained in the files.

These new files could be served up by the same web server which served up the previous page, or with equal ease we could be receiving files from a totally different location, possibly from halfway around the world! Such are the wondrous ways of the web.

Other times when we click on links, we get a different experience. Our browser offers to download a file and patiently awaits our answer. When we accept and possibly tell our browser where to file the download, the web server sends the file to our computer and a download takes place.

The usefulness of this functionality is obvious. We don’t always want to see the information painted on our screen, sometimes we just want to use it. Consider a spreadsheet file as an example.

If I want to share my spreadsheet with you, I can easily send it to you as an email attachment, but what happens if the file is too large? Chances are, your file attachment could hit a bottleneck somewhere in your, or your recipient’s email system and may never deliver.

However, if I send the file as a download, email system bottlenecks are bypassed and the pipe is wide open. Here’s how it works:

1. First, I upload my large file to a web server somewhere.
2. Then, I place a download link to that file in my email to my pal.
3. When he receives the email, he either clicks on the link or pastes it into the address bar of his browser.
4. He easily downloads the file.
5. He is incredibly impressed.

To do this, here is what you will need:
1. Rights to a web server to host your file – many web hosting companies offer this.
2. Software for uploading your file – for starters you can actually use Windows Explorer.
3. Knowledge of the correct “path”, or URL which will allow your recipient to access the file. This should be available from your web hosting company.

The format of the URL will look like this: http://www.domain.com/downloads/myspreadsheet.xls
Where “domain” is the domain you have registered for your use, which is targeted at a folder on a web server, which has a subfolder named, for example, “downloads”. Your example filename, in this case, “myspreadsheet.xls” should match the actual filename exactly. Filenames should not have spaces or odd punctuations.

In case the above steps seem too intimidating or labor intensive, there is a software/webhosting package available called Personal FTP (www.poingo.com).

The software uploads your large files to your private webspace on the Personal FTP server, opens a new email, and places a download link onto the email, all in a few clicks. In addition, you get your own subdomain, which not only adds your identity to the link, but also enhances the reliability of the download.

Avoid, Shun, Thwart, Prevent, and then Filter Spam

Email is rapidly becoming the standard means of communication among businesses, associates, and even friends. While many people have now been using the internet and email for years, there are thousands of new users on the internet each day. With inexpensive web hosting, free email services, and the blog burst upon us, getting your own slice of the internet pie has never been easier.

Whether you’re a seasoned professional looking for a refresher course, or you’re new to the internet and email and want to start off right, here are some easy steps to follow to reduce the amount of spam you receive.

Don’t choose an obvious email address. Spammers will generate lists of email addresses based on common names. A common list would be something like: nick@yahoo.com, nick1@yahoo.com, nick2@yahoo.com, etc. If you create an email account with less obvious combinations of your name plus some numbers, chances are better that you won’t find your way onto one of these lists.

Treat your personal email address with care. Only give out your personal email address to close friends and family who you trust. Give your direct business email only to clients and other contacts you trust to only use your address for legitimate business purposes.

Use different accounts for different functions. Create different aliases with your business’s domain name or create a few free accounts from free email servers like Hotmail, Yahoo!, Excite, etc. Use one account that you don’t care about for posting to forums or discussion groups. Use another to subscribe to newsletters and newsgroups. When any of these addresses starts to get spammed too heavily, simply delete the account and switch to a different one.

Remove your email address from your website. Between blogs and cheap web space, it seems everyone has their own piece of cyberspace. Before you put a link to your email address on your site, remember that spammers have bots that harvest these addresses. They will even find addresses printed in plain text. Consider using a web-based form for communication from you website, or place your address as a gif or jpeg.

Do not open, respond to, or purchase from spam. Interacting with spam in any of these ways indicates to the spammer that not only is your address valid, it’s also active. Do not respond with “unsubscribe” in the subject line, or click on any links to remove your name out of the database, as both of these are common ploys to confirm your email address. Remember, because sending email is so inexpensive, spamming can be profitable even if only a small percentage of people purchase what they’re selling. Don’t support what you’re trying to stop.

Finally, Filter you incoming email using filtering software. Even if you guard your email address religiously, you’ll likely still receive spam. Filtering software is usually inexpensive and effective, but there are some important features to consider with any filtering package:

• Make sure you can control what comes to your inbox and what gets deleted. The best programs create a spam folder for you to review before permanently deleting emails.

• The software should block images from incoming emails. Many jpegs in spam actually hide code that notifies the spammer when the email is viewed. Blocking images will not only keep offensive content off your screen but will also help prevent more spam in the future.

• Choose software that provides you with updates – as new spamming techniques are created and proliferated, filtering software should keep up.

While eliminating spam from coming to your email address is nigh unto impossible, following these simple steps will mean you’ll have to spend less time deleting spam from your inbox, giving you more time for the important things of life – like reading this article.

How To Find The Top Keywords Relating To Your Theme

Have you ever wondered what people are searching for online? More specifically have you ever wondered what people are searching for as it relates to the theme of your website?

Let’s say you have a website built around the theme of music downloads. Here are 2 easy ways to get a list of keywords you can use to build your home page and then build more pages around each specific word.

1. Do a search by typing in music downloads here:

http://www.pixelfast.com/overture

As of November 2004 the keyword phrase” music downloads was searched 1,068,310 times. We can also see that “free music downloads” was searched 1,169,992 times.

As you look down the list you will find all kinds of combinations of keyword phrases with the words “music downloads” included in them.

You can build specifc web pages centered around each keyword phrase. You will find that lesser searched keywords have less competition and therefore will be easier for you to make it to the top of a search engine and generate free traffic.

For example the keyword phrase ” free mp3 music download” was searched 22,360 times. This would be a great keyword phrase to target in comparison to the more generic phrase “music downloads.”

2. Take a look at what people are willing to pay for a keyword here:

http://www.team-schuman.com/7searchkeywordtool

When typing in “music download” it brings up the keyword, number of searches, and the top 5 bids. It also brings up a complete list of possible keyword phrases and what people are paying for them. You can use this information to find affiliate products relating to each specific keyword phrase and then build additional web pages relating to each specific one. You can add these keywords to your home page and then join 7Search as an affiliate and add pay per click text to your pages.

Then get paid by 7Search when someone clicks on an ad relating to that keyword. I do this to generate hundreds and thousands of dollars each month. It is a great way to make some money on your site for generating traffic to it. Here are examples on 2 of my websites. You will see the text ads for the Top 10 websites at the top of each page.

http://www.team-schuman.com

http://www.sites-plus.com

If you are looking for top keywords being searched in a broad range of categories then subscribe to the “Keyword Report” here:

http://www.team-schuman.com/wordtracker

Click on the link for Keyword Report and you will receive the top 500 keywords people are searching for delivered to you by email every week. Then use the Overture and 7Search keyword tools to find more specific keywords you can build websites and web pages around. This is a great strategy and a great way to get started making money with your own theme website and web pages around that theme.

Remember this simple point. People go to the internet to find information. They will type in all kinds of keyword phrases and variations of those keywords. The more web pages you can build targeting those specific keywords the better off you will be when it comes to increasing your website traffic and making more money online.